Marketing 101 for New Authors : The Essentials for Launching Your First Book Tour

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While that can work if you have a big audience, for most authors you don t want to send people to your book on launch day and have them see a big fat zero reviews. That s why if you look closely you ll see a publication date of September 16th, while I didn t launch publicly until the 26th.
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They have each pursued a different publishing path, but they found these 10 essential book marketing tips were the same no matter which publishing path you
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Most authors know that the multi-city book tour is a thing of the past, but of course you can still find New York Times bestselling authors doing tours for their new releases. Chicago-based publicist Dana Kaye says such tours happen mostly as a favor to the bookstores, as a way for the author to give back to the community.
The reason you are writing your book and what your readers have to gain from it are the essential questions that determine how you are going to market your book. Often the first form of marketing turned to by self-publishing authors, book The biggest challenge faced by new self-publishers is predicting what kind of
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